Cookie Policy - Royal Blue Printers

This policy was last revised on 20 July 2019.

What are cookies?

Cookies are messages that the web server passes to your web browser whenever you will visit a website. Your browser saves each message in a small text file to your computer’s hard drive. This enables the website to identify and track the web browser. Moreover, these cookies are sent back to the server the moment you request another page. This is innocuous as these cookies mainly contain information about your visit to the web page. Among other functions, it enables a website to recognise the device, remember the user’s preference and recommend content accordingly. Cookies in themselves do not identify users in particular but rather the computer used. However, some cookies do contain personal information such as a user name and your interests if provided voluntarily. Furthermore, the website that has created the cookie can read it so the other servers do not have access to your information.

In order to improve our services and provide you with the best possible user experience, it is immensely important for us to distinguish you from other users of our website. By continuing to browse on our website, you are agreeing to our use of cookies.

The functioning of the cookies may differ from one another; some information retrieved from these cookies may comparatively be more important than the rest of these. Different types of cookies include:

  • Strictly Necessary Cookies: These cookies enable you to log into secure areas of our website and contain user’s restricted information for example, one’s profile once you start surfing our website as these are required for the operation of our website.
  • Performance Analysing Cookies: As the name suggests, these allow us to recognise and count the number of visitors to our website in order to analyse web traffic and to see how visitors move around our website when they are using it. This gives us an insight as to how helpful is our website to the users and in case anything needs an improvement on our website for a better experience.
  • Functionality Cookies: These are used for user recognition. In case a user returns to our website, this enables us to personalise our content for you, greet you by your name and keep a track of your preferences.
  • Targeting Cookies: These cookies record information such as your visits to our website, the pages you have visited and the links you have followed. This information allows us to advertise content to you which is more relevant to your interests. We may as well share this information in an anonymous form with third parties for the same purpose.

On a side note, our privacy policy will be applicable on any information collected through these cookies.

What cookies do we use?

The table below provides more information about the cookies we use on our website for a better understanding:

Cookie(s) Purpose Expiry of cookie




These cookies are used by Microsoft advertising to anonymously identify user sessions to help us measure the effectiveness of our marketing campaigns. Precisely, these cookies are used to evaluate the performance of our website. 2 years

_uetsid expires after 30 minutes.

test_cookie Third party cookie is used to provide users with relevant products that might be of interest to you. This tracks the user preferences of individuals from other websites. The advertisements seen by users of the website are served by a small selection of third party ad service providers, including Invite media, (Specific Media), MSN, Google Display and Unanimous. The cookies accompanying the ads allow them and their advertisers to monitor the effectiveness of the ads for analysing their performance and reach to know whether or not the ad was displayed to the targeted audience. 15 mins










Our website employs cookies from Google Analytics. Google Analytics is a web analytics service provided by Google, Inc. Google Analytics cookies are used to collect information about how visitors use our website. The cookies collect information in an anonymous form, including the number of visitors to the website, where visitors have come to the website from and the pages they visited. A method called session stitching may be used to aggregate data from several visits to the site from a single user, and this is done by passing a User-ID to Google (but not your name, IP address, email, or other personally identifiable data).


We use the information to compile reports and to help us improve our website. Google holds this information and provides us with access to it.

Find out more about Google Analytics at:

The Google Analytics privacy policy is at:

You can find out how to opt out of being tracked by Google Analytics by visiting

_ga expires 2 years after being set.

_gat expires 10 minutes after being set.

_gid expires after 24 hour.

OTZ expires after 1 month.

APISID, HSID, SAPISID, SID and SSID expire after two years.






Created by Google Adwords, these cookies store any ad click information, generates unique ID’s for visitors to remember preferences and to track and gather statistics and conversion rates through the website. This generally collects the numerical data from a website and uses it to its advantage by means of mainly staying connected to the users. _gcl_aw Expires after 90 days

NID expires after 6 months

1P_JAR and Conversion expire after 30 days.

X-Mapping-{…} This saves the address and port number of the web server that is managing the session. It is then used to improve the website’s performance. Session
preflighting This handles proofing in the background Session
PLAY_ERRORS It is set by the site and is used to display error messages (e.g. form validation) Session
PLAY_FLASH It is set by the site and is used for messaging – e.g. add to basket confirmation

(Assists the user while making a purchase)

PLAY_SESSION It is set by the site and is used for storing the website session. Session
PHPSESSID WordPress session ID, for visitors heading to the Royal Blue Printers’ blog Session
__live chat __livechat_lastvisit














It is used to provide live chat service in order to improve customer service and personalise those services for the users. This also helps in resolving queries faster.


More information…












Hosting videos with a third party like Vimeo is a great way to stream your videos however this streaming these streamers use cookies that are set by the Vimeo video player, including Google analytics for Vimeo embedded video. These help the host to track your website’s video behaviour. Later, if the data permits, they can personalize the content on different domains to advertise it to the user as per their past website video behaviour. Session

2 years



pid These enable Twitter’s Tailored Suggestions’ feature that personalizes content and suggestions for Twitter users based on their website visits. This yet again allows the hosts to understand user behaviour by tracking their visits to multiple websites.

18 months


Cookies created by HotJar, for statistical and analytical purposes and to let hotjar know whether a visitor is included in the sample used to generate funnels. Session
fr This tracks the Facebook users who have opted out and uses these for delivering ads and for retargeting purposes. Expires after 3 months.

What about third-party cookies?

Third parties cookies are the ones set by a website other than the one you are currently on. For example, advertising networks and providers of external services like web traffic analysis services, also use cookies. These cookies are usually performance analysing or targeting cookies mainly to drive up the sales. They are used to track how many users have seen a particular ad and to ensure that you see ads that are relevant to the websites you have been visiting.

As a result of cross-site tracking, re-targeting and ad-serving, these cookies are placed by the relevant third party and we have little to no control over these cookies other than allowing them to have access to gain information from our website. The table above gives in-depth information about some of the third party cookies which are used on our website.

Can I refuse or opt out of cookies?

Even though most of the browsers automatically accept cookies but you can change the settings of your browser to limit or prevent them from doing so.

In addition to this, you can adjust your browser settings if you wish to block cookies in the future. However, this may result in certain sections of our website not working properly and some of the personalised services may not, unfortunately, be provided to the users of your computer.

More information about cookies generally can be found at:

You can find out how to opt out of being tracked by Google Analytics by visiting

Changing Policies

Due to continual evolution in the corporate world, we tend to make amendments to our policies over the time. For any information in this regard, please check this section on our website to know whether or not the ‘Last updated’ date at the top has been changed.

Contact us

If you have any comments or questions about the use of these cookies on our website, please feel free to send us an email at